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Knewit #47 · September 30, 2026

Which brand do these five clues point to?

The clues run from hardest to easiest. See how few you need before you open the answer.

The clues

  1. CLUE 1Älmhult
  2. CLUE 2Billy
  3. CLUE 3Allen key
  4. CLUE 4Flat-pack
  5. CLUE 5Swedish furniture

The answer

Reveal the answer to Knewit #47

IKEA

  1. Älmhult

    IKEA opened its first furniture store in Älmhult, Sweden.

  2. Billy

    BILLY is an IKEA bookcase range.

  3. Allen key

    An Allen key is commonly supplied to assemble IKEA furniture.

  4. Flat-pack

    IKEA popularized furniture packaged flat for customer assembly.

  5. Swedish furniture

    IKEA originated in Sweden and sells home furnishings.

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